HomeMy WebLinkAboutBy-law No. 2017-047 THE CORPORATION OF THE
MUNICIPALITY OF BAYHAM
BY-LAW NO. 2017-047
A BY-LAW TO ADOPT A DIGITAL SIGN POLICY
WHEREAS the Council of The Corporation of the Municipality of Bayham recognizes
the need for a clear and concise policy concerning the operation of the Municipal Digital
Sign (Municipal Digital Sign Policy);
AND WHEREAS the Council of The Corporation of the Municipality of Bayham deems it
advisable that the Municipal Digital Sign Policy be confirmed and adopted by By-law;
THEREFORE THE COUNCIL OF THE CORPORATION OF THE MUNICIPALITY OF
BAYHAM ENACTS AS FOLLOWS:
1. THAT effective upon passage the Municipal Digital Sign Policy attached hereto
as Schedule "A" and forming part of this by-law is hereby adopted as the policy
and procedures for the operation of the Digital Sign for The Corporation of the
Municipality of Bayham;
2. THAT this Municipal Digital Sign Policy By-law may be amended from time to
time as directed and deemed necessary by the Council of The Corporation of the
Municipality of Bayham
3. THAT any Municipal Digital Sign policies previously adopted are hereby
repealed;
4. AND THAT this by-law shall come into full force and effect upon final passing.
READ A FIRST, SECOND AND THIRD TIME and finally passed this 18th day of May
2017.
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Digital Sign Policy
Section 1 — Purpose
1.1 The Municipality of Bayham has installed a digital sign at the Straffordville
Community Centre located at 56169 Heritage Line Straffordville, Ontario. The
digital sign is primarily intended to promote the Municipality's commitment to
increasing communication. Secondly the digital sign is to provide notice pertaining
to 'Community Partner' and not-for-profit events and programs to enhance the
efforts of community volunteers.
1.2 `Community Partners' shall mean not-for-profit community organizations, or
community organizations with a formal structure and mandate that provide funds or
services on a volunteer basis for the good of the community as determined by the
Municipality.
Section 2 — Procedure
2.1 Eligible organizations or events may complete and submit the online `Digital Sign
Message' application form including the following information:
a. Message display dates
b. Message
i. The sign is capable of displaying two (2) Frames per message, each
Frame is capable of incorporating up to three (3) lines with fifteen
(15) characters per line.
2.2 Completion of the online `Digital Sign Message' application form is not a final
confirmation of digital sign message. Municipal staff will provide confirmation of
final approved messages.
2.3 The digital sign is viewed by the public as a representative of the Municipality, and
therefore, will be operated in a manner that reflects and enhances the values of the
Municipality of Bayham.
2.4 The following messages shall not be permitted, as determined by the Municipality,
to be advertised:
a. Promotion of a political, factional or religious viewpoints;
b. False, misleading or deceptive messages;
c. Messages expressing discriminating viewpoints pursuant to the Ontario
Human Rights Code;
d. Personal requests such as birthdays, engagements, weddings,
anniversaries, etc.
e. Events and functions open only to members of an organization or group;
f. Profane language or content, personal attacks, sexual content;
g. Messages that result in a financial gain to a private individual or group;
h. Information that may compromise the safety and security of the public; and
i. Any other content that is considered inappropriate in the opinion of the
Municipality. The Municipality of Bayham reserves the right to reject or
revise all messages submitted, or to cancel messages at any time.
2.5 The Community Partner or not-for-profit organization shall not hold the Municipality
liable or responsible for any error and/or omissions that may occur, however
caused. It is the responsibility of the Community Partner or not-for-profit to advise
of any errors in displayed messages.
2.6 Appearance of messages is subject to constraints of Municipal priorities, as well as
electronic and mechanical limitations.
2.7 Posting will take place once per week, where practical.
2.8 The dates of postings, their duration and content are all at the final discretion of the
Municipality.
2.9 In the event of an emergency, the Municipality has the right to suspend all
messages and use the sign for emergency purposes only.
2.10 Messaging shall be subject to all other policies adopted by the Municipality.